Considering the tough competition among companies almost in all the industries today, one of the key to becoming a leader is in-depth coverage of your market and the ability to get data from the bottom of the market like retailer, sub-distributors etc. Most of the ERP's don't actually cover this kind of data. They are mostly concerned about the primary sales (Company to Distributor) but miss-out on secondary sales (Distributor to Retailer)
A Secondary sales tracking information that gets from the Distributor/retailer level enhances the companies Business Intelligence capabilities and benefits them in taking right decision at the right time.
Saturday, August 22, 2009
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